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A Practical GEO Testing Playbook for Real Estate: How to See If AI Agents Are Sending You Leads
Real Estate
November 16, 202513 min read

A Practical GEO Testing Playbook for Real Estate: How to See If AI Agents Are Sending You Leads

Turn real buyer and seller questions into a repeatable GEO prompt testing workflow so Bay Area brokerages can see when AI assistants cite their site.

Mara SethiRead →
5 High-Intent Ways to Find Home Sellers in San Francisco Using AI Agents
Real Estate
November 15, 202512 min read

5 High-Intent Ways to Find Home Sellers in San Francisco Using AI Agents

Five signal-driven playbooks show San Francisco brokerages how AI agents monitor real-world intent and turn it into repeatable seller outreach.

Mara SethiRead →
Generative Engine Optimization for Bay Area Real Estate: A Practical Playbook
Real Estate
November 15, 202518 min read

Generative Engine Optimization for Bay Area Real Estate: A Practical Playbook

A Bay Area-specific GEO playbook that helps brokerages map AI intent, update local proof points, and measure their share of voice in generative answers.

Mara SethiRead →
Generative Engine Optimization (GEO) for Visa Application Agencies: How to Show Up in AI Answers
Marketing
November 14, 20257 min read

Generative Engine Optimization (GEO) for Visa Application Agencies: How to Show Up in AI Answers

Visa consultations now start inside ChatGPT and AI Overviews. This GEO playbook shows immigration agencies how to earn citations, prove trust signals, and measure their share of AI voice.

Mara SethiRead →
GEO vs. SEO: Why Generative Engine Optimization Matters in the Age of AI
Marketing
November 14, 20254 min read

GEO vs. SEO: Why Generative Engine Optimization Matters in the Age of AI

Generative AI search now pulls answers from just a few trusted brands. In this post, we share Amantru’s own experience and perspective on moving beyond ranking on SERPs to becoming the go-to name AI copilots cite first.

Mara SethiRead →

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